Hello! I'm Steffen Hoffman, and Pachua is my artist name. Big thanks for swinging by! I live in Guanacaste, Costa Rica, and you can catch me here creating things in Pachua Studios.
I've been the ringmaster of creative chaos, steering the ship for startups and heavyweights like NutriRise, Rythmia, RLOVE, The Honest Company, Salesforce, and AOL. I've also co-founded some tech and consumer product companies, such as Claimvoyance, 5 CRIMES, Niyama, Happy Healthy, Openly Human (acquired), Klova, and Hipster (acquired by AOL).
I'm a Swiss Army knife of creative skillsets, specializing in app/web design, UI/UX, photography, videography, motion graphics, e-commerce, and music production. This multi-disciplinary approach gives me a birds eye view of each projects to see the connections and patterns. It's like having a toolbox filled with tools of the imagination, ready to craft the most genuine story.
But hey, it's not all work. I produce music under the name Pachua (formerly Amor Mea Fati). Mixing pianos, handpans, and primal grooves. I hope the music makes you feel emotions you didn't even know existed; like you're floating in the cosmos.
I slither between business, creativity, and spirituality and remain a permanent student of the self, craft, and navigating the dynamics of life. I'm on a mission add more beauty to the world.
Currently, I'm the co-founder of Claimvoyance, a claims automation platform, planning to blast to the moon in early 2024.
When I'm not focused on projects, you can catch me dancing in the rain in Costa Rica, soaking up nature’s goodness, eating pizza, and jamming with friends.
Peace.
brands Created & launched
startups co-founded
Acquisitions
APPs Released
albums produced & released
Years of experience